Impulse buys.
We all have them.
I had one the other day.
I’m getting into John LeCarre novels lately, and there’s one with a great
cover illustration at Barnes & Noble that I’ve had my eye on for a
while (my major gives me full license to judge books by their cover, and I'm loving the graphic style that Matt Taylor brought to the series). Every time I walked by it,
flipped through the pages, thumbed that coveted cover, I would rationalize my
way out of buying it.
…I could get it at the
library if I’m so keen to read it…
…If I love the cover so
much I can just google it and print it out…
…There are other
things, more important uses for $15…
Why did I cave this week?
Let’s just say I had a bad day. Something I was gunning for fell through,
throwing off my schedule and my mood in a major way.
What to do?
What to do?
I didn’t want to drown my sorrow in food that I’d have to
run off later.
I didn’t have time to go to the gym and work out the
frustration.
I had twenty minutes to kill before picking up B. from class
and as the car was coming up on Barnes, on an impulse I turned into the parking lot.
The next thing I knew I was back in the parking lot on page 4.
B. was tickled to see I had “actually bought something” for myself.
Every once in a while, she’ll get a little something for
herself after payday as a treat, but I, the pathological sourpuss, won’t bite
on such occasions. She buys on positive impulses
– when she’s in a good mood. Normal,
right?
But when I’m off work, blissfully enjoying my weekend, my
wallet seems to clam up. When I’m feeling great, I want to go swim or hike or
do something that usually doesn’t require much cash.
The proper impetus to crack open my bank account seems to be a really sour mood.
Why am I this way?
Is it a guy thing? Maybe
dudes are more prone to buy when we’re feeling low, and women shop more when
they’re loving life:
Women shop until they drop.
Men shop because they drop.
Maybe…
I’m keeping the book, regardless.
What was your last impulse buy?
What did you get? Why
did you get it?
S
A 25$ Computer Arts Magazine about Branding. I got it because the cover felt curiously amazing.
ReplyDeleteI hate that old adage about covers. Covers rock! I used to think it meant that great literature is often contained by a boring cover, but now I wonder if it means to be careful, a great cover doesn't mean the book is any good. It's always a gamble, I guess :)
DeleteDude, you work in a library with millions of books. Did they not have the one you're reading? :)
ReplyDelete